Systems integration · Data loop

Platform API, ERP and CRM Integration

Connect authorized platform data, an independent website, ERP, CRM and warehouse systems across inventory, RFQ, orders and customer follow-up.

01

Common Business Problems

  • Inventory and pricing are copied through spreadsheets, creating delay and weak provenance.
  • Sales re-enters RFQs in CRM, leading to omissions and duplicates.
  • Orders, inventory and the storefront maintain conflicting records.
02

Capabilities

Authorized platform APIs

Synchronize inventory, pricing, lead time or documents within contractual and API terms while recording source and update time.

RFQ to CRM

Write customer, item, quantity, source page and follow-up status into CRM with rule-based assignment.

Order to ERP

Synchronize order, customer, tax and fulfillment fields while returning sellable inventory and status to the storefront.

Monitoring and compensation

Record requests, failures, retries, reconciliation and manual handling so integration errors do not silently corrupt operations.

03

Deliverables

  • System and authorization boundary
  • Field mapping and master-data rules
  • Pilot integration and exception handling
  • Monitoring, reconciliation and expansion plan
04

Acceptance Metrics

  • 01Synchronization success rate
  • 02Data latency
  • 03Failure recovery time
  • 04Automated RFQ assignment coverage
05

Frequently Asked Questions

Can third-party inventory be scraped?

Prefer authorized official APIs, data files or contractually permitted channels. Follow platform terms, rate limits and the agreed scope of data use.

Should ERP or CRM be integrated first?

Follow the first business loop. For enquiry follow-up, start with RFQ-to-CRM. For online orders and inventory consistency, prioritize ERP.

How can API failure be isolated from the storefront?

Use caching, timeouts, retries, circuit breaking, status flags, manual compensation and reconciliation, with a clear policy for displaying stale data.